Top 5 Personalization Apps in New Zealand for Q4 2022

The fourth quarter of 2022 saw varying performance trends among the top five personalization apps in New Zealand. Here’s a detailed look at their weekly downloads, revenue, and active users:

Email Home - Email Homescreen experienced notable fluctuations in its metrics. Weekly revenue peaked at $124 in the last week of October and maintained a consistent range between $10 and $106 for the remainder of the quarter. Downloads saw a significant spike, reaching 2.6K in the week of October 31, while active users increased steadily, peaking at 10.4K in mid-December.

Weather Home & Radar Launcher had a modest revenue performance, with a peak of $16 in the final week of December. Downloads reached their highest at 1.1K in mid-November, followed by a decline to 429 by the end of December. Active users saw a gradual decrease, ending the quarter at 1.8K.

Messenger Home - SMS Launcher showed varied performance across metrics. Weekly revenue hit a high of $89 in the week of October 24 but generally hovered around lower values for the rest of the quarter. Downloads saw a peak of 1K in late October, but dropped significantly to just 12 by the end of December. Active users decreased sharply from 7.4K at the start of the quarter to 2.2K by the end.

Wave Live Wallpapers Maker 3D demonstrated consistent revenue with minor fluctuations, peaking at $13 in late November. Downloads varied, with a notable high of 935 during the same period. Active users saw a peak of 1.4K in early December but declined to 1K by the end of the quarter.

ThemeKit - Themes & Widgets showed steady growth in all metrics. Weekly revenue gradually increased, reaching $5 in the last week of December. Downloads peaked at 675 in late October, maintaining a stable range thereafter. Active users increased consistently, peaking at 1.3K in mid-December.

These insights on the top personalization apps in New Zealand for Q4 2022 are based on data from Sensor Tower. For more detailed analytics, visit Sensor Tower.